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Business Analytics(商分): 我期待的学生是这样儿的

发布时间:2023-08-25

商业分析专业简介


近些年,美国研究生申请商业分析 (Business Analytics) 的热度一直居高不下, 这不仅反映了全球商业环境的快速变化,也折射出了商业分析领域的人才在帮助企业适应挑战、制定战略决策方面的重要作用。


随着大数据和人工智能技术的精进,让商业分析已经不再局限于传统的市场调研和数据统计,而是更加注重数据驱动的洞察和预测,变得更加多元多领域跨度。在这一大趋势的影响之下,吸引了更多的本科生在选择未来深造的领域时,把目光投向了商业分析。

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于是,研究生申请者的学术背景变得更加多元化,不仅有来自本科商科背景的学生,还有越来越多来自工程、数学、计算机科学等不同领域的申请者。


商业分析专业案例


正如我们今年的Kevin同学,美国本科Major - Business Administration,Minor - Computer Information System双重学术背景加持的他,有着过硬的计算机编程技术和敏锐的商业洞察力。


通过专业申请团队的老师们,抽丝剥茧,把他的学术成果和素材进行合理的穿插使用,不仅让他拿到了心仪学校的商业分析专业录取,实现了从一个BA (Business Administration) 到另一个BA (Business Analytics)的转型,还“顺便”打通了其他领域的脉络,比如:供应链管理,让他未来的就业领域和跨学科学习的眼界都得到了很大的拓展。


申请建议


那么,如何展示你的学术优势,如何凸显你的核心竞争力,是每一位本科生面临的必答题,也是一个专业申请团队的老师们需要帮助你们挖掘的素材。首先,我们先了解一下申请商业分析的文书题目。一般说来,学校会让申请者写一到两篇不等字数的文书来展示自己,这其中就包括了Statement of Purpose和Personal Statement, 有些学校只要求写其中一篇,比如:哥伦比亚大学。但有些学校会要求两篇都要写,比如:东北大学。这些文书怎么写?我们先来看看题目要求。


2023年哥伦比亚大学商业分析专业的文书题目:


Personal Statement Prompt


The purpose of the Personal Statement is for you to share more about your past experiences and to discuss how these experiences have contributed to your personal and professional growth. It allows the applicant the opportunity to explain to the admission committee the distinct qualities and commitment they can bring to the Columbia Engineering community.


A few topics that you may want to address in your Personal Statement include:

Describe the reasons you are interested in this program and discuss any relevant past experience. If you have relevant work or research experience, please indicate how it helped you decide on your career path.

What are your post-graduation plans or career goals?

What do you hope to gain from this program?

What about this program excites you?

If there are any special circumstances that need to be brought to the attention of the Admission Committee, please include that information.


Instructions

We recommend that your Personal Statement be between 250 and 1,000 words. Your application will not be negatively impacted should you exceed this recommendation. 


If possible, the following format is preferred:

All margins should be at least one inch, and the left and right margins should be equal.

Text should be double spaced.

The preferred fonts are 10-point Arial or 12-point Times New Roman; however, any legible serif or sans-serif standard font may be used. Do not use script or ornamental fonts. 

Your name should appear in the Header or Footer of every page.


2023年东北大学商业分析专业的文书题目:


Application Essay

Discuss both your short-term and long-term professional goals. Describe what challenges you may face and how your previous experiences will contribute to your future success. Your answer should highlight why you have decided to pursue a graduate degree at this point in your career and how a Northeastern degree will help you achieve success. (800 words maximum)


Personal Statement

The Admissions Committee carefully considers responses to the following question in evaluating candidates for our programs. The work you submit must be your own. Please discuss both your short-term and long-term professional goals. Describe what challenges you may face as well as how your previous experiences will help contribute to your future success. Your answer should highlight why you have decided to pursue a graduate degree or certificate at this point in your career and how you feel a Northeastern degree will help you achieve success. (6000 characters)


审题之后不难看出,一篇Statement of Purpose通常是最重要的文书之一。它是申请者向招生官们展示自己的学术和职业背景,以及为什么选择攻读商业分析专业的机会。在这篇文书中,申请者应该突出强调自己的学术优势,比如数学、统计、计算机科学等方面的知识和技能,这些在商业分析领域具有十分重要意义。而Personal Statement则更加注重申请者的个人故事和动机。


在这篇文书中,申请者可以深入阐述他们是如何对商业分析产生兴趣的,可能是某次经历、一段经历给予的启发。同时,也可以谈论一些个人特质,比如解决问题的能力和团队合作精神以及适应变化的能力,这些都是商业分析人才所需要具备的品质。


所以,大家面对研究生申请题目时,不要着急落笔,先跟你的申请团队老师进行一个深度沟通,他们会帮你对所有的素材进行梳理,找到其中的逻辑关联,对你的未来规划形成一个清晰的定位,这样才能更好的指导你展示自己的“BA范儿”,还可以让招生委员会能够感受到你对商业分析领域的热情和才华。加油吧,未来的分析师们!



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